Let’s talk about a HUGE pet peeve of mine. So many new business owners play a game on their social media – the game of Follow/Unfollow, where they’ll follow a bunch of accounts and then unfollow either immediately after an account follows them back or within a week or so of following in an attempt […]
Are you running an online store with physical products? Ever wonder what the top pet peeves your customers may have? Well, I can’t answer that question directly, but I can tell you I interviewed 10 online shoppers and asked them what irritated them about online stores. Here are the top five answers: Having a product […]
Guest posting can be a valuable resource to have, if it is executed correctly. There are a few types of guest posting you can participate in. We’ve outlined them below. Writing for Other Blogs The most common form of guest posting is when you provide another blog or resource content. Make sure when you provide […]
The idea of opening an “e-school” has been high on my list of to-do items for a while. I’ve always wanted to offer a platform that was affordable for users and informative when it came to marketing. We all know marketing can be a bit… time consuming, especially when you’re first starting out. So why […]
I have a problem. It’s a big problem. It’s a problem that requires a ton of effort and time, but I want it done in half of that. Plus, it’s a problem I want resolved yesterday. That’s a realistic request, right? Eh… not so much. Marketing often gets a bad rep, and typically it’s because […]
If you have a website, you hopefully also have traffic coming to your website. This is great! Except, the traffic isn’t converting… now we’re frustrated. I’m going to let you in on a little secret to locking in potential customers faster – you need to connect with them. Whether it’s by email or phone, you […]
Retweeting can be a powerful tool *if used correctly*. The problem is many people are not sure how to it effectively and correctly do so. Often times when someone retweets they simply press that “Retweet” link that sits below an update – DON’T PRESS THIS BUTTON! While this is a great way to promote a […]
Recently, we received a question from a client regarding Pinterest. It seems many business owners are still unsure whether or not Pinterest is right for them. There’s a common myth circling around that Pinterest is only for crafty people. While Pinterest does have a rather large following of crafters, not everyone on there is handy […]
Starting a business? Here are 5 tips to help you before you begin: Save the name for last if you need to.In the beginning you’re still developing and growing, and you may not be 100% sold on your brand name. That’s fine. What’s not fine is rebranding five times BEFORE you finally land on one […]
Fact: Having a strong brand is very important to your business and clientele. Without it, customers won’t feel drawn to your products or even to you. You have to grab their attention, hold that attention, and make them feel important. It’s all about building a good relationship, so think of your brand as the first […]
